Back in the day Twitter was so much more social. It still is often, but several people rely on it now as more of a billboard and just stream out links to their own content. For me, I want to continue to be social on Twitter and always am encouraging others to do the same. Here are some tips to help you do just that.
- Follow Social People
Find those that are being social and chatting on Twitter already and be sure to follow them. I also suggest creating a Twitter list of these people so you can easily find them and their tweets.
- Answer and Ask Questions
When you do see others asking questions on Twitter take a minute to reply with your answer. I have started some great long term friendships with people on Twitter this way. Be sure to ask your own questions to start conversations also.
- Use Popular and Trending Hashtags
Watch trending hashtags and join in if they resonate with you. Do not rely on just the trending though, find hashtags that are popular with your business, interests, hobbies, etc. and use those regularly so that others with those interests can find you. For commonly used hashtags create a column on HootSuite (or your preferred Twitter client) to easily follow what is happening.
- Create Twitter Lists
If you are not taking advantage of Twitter lists you are missing out. I have many lists that organize those I follow by topic. Examples of my lists include foodies, brands, geeks, PR/marketing, St. Louis people and businesses, education, health, and several others. I use HootSuite as my primary Twitter tool and so I can easily create tabs and columns based on these lists to help me stay on top of topics with quick skims.
- Join Twitter Chats and Parties
There are thousands of regularly scheduled Twitter chats, also known as parties, to participate in. Some of these are brand engagement, like the weekly #VZWBuzz parties I do each Friday, and some are based on a topic and may or may not be sponsored like the Sunday night #blogchat hosted by @MackCollier. Find scheduled chats that fit your needs and join in the conversation regularly.
- Retweet Good Content of Others
When you do find good content from others on Twitter be sure to retweet (RT) it. You should always click thru the links to check them before RTing though. Do not just blindly RT everything a friend sends out – be selective.
- Share Your Food
Yes, people still like food tweets and respond to them. If you are one of the minority who do not like this than obviously skip it, but it is a great way to be social. Food is a common denominator for all humans because we all have to eat.
- Share Your Weather
Just like food, weather is a common denominator. Major weather events like tropical storms, blizzards, etc. are particularly popular. I am not saying to take advantage of disasters at all, just saying to be part of the conversation of weather happening in your area. Share updates, share resources for help, etc.
These are all ideas that can help you become more social on Twitter and really engage with other people. They key to using social media is to be social! Unfortunately too many people forget this at times. I use Twitter for fun and it just so happens when I do this it expands my business as well. Thinking of it as fun and social first and business second seems to be the key that has worked best for me.
Please be sure to follow me on Twitter also @RobynsWorld
How are you social on Twitter?